The key concepts of media studies

There are 4 Media Concepts:
-Media Language
-Representation
-Audience
-Institution

+Media Language- How they are put together.
+Representation- How people are portrayed by the media.
+Audience- The ways of describing and appealing to customers of media.
+Institution- The producers and regulators of the media.

=Media Language- you'll be tested on your ability to analyse the following:
cinematography, editing, sound and mise en scene
=Representation- You'll be asked to analyse how the media language builds a representation of one of the following:
age, ethnicity, gender, sexuality, regional identity, ability/disability and class/social status